May 15,2018

Fitbit lunches its new platform Fitbit Care

Recently introducing its platform, Fitbit Care into the market, the business is looking to target employees maintain their health by focusing on health plans and employers which can support employee goals.

Following on from its acquisition of health coaching business, Twine Health, the company has enhanced its wearable health-tracking capabilities by embedding the use of health coaching, which can be adopted in the workplace and help to lower healthcare costs.